FRANCHISE

An unparalleled opportunity for creative business owners

Join the award winning team building the world's leading home staging brand

REGISTER  YOUR INTEREST

At Lemon and Lime, we are thrilled to present you with an exclusive opportunity to join our network of franchisees. Founded on principles of excellence, innovation and collaboration, our franchise model is designed to empower you to succeed in the rapidly growing industry of home staging.

Since 2015, Lemon and Lime has revolutionised the home staging industry. With a passion for transforming properties and a keen eye for design, we have helped countless clients achieve remarkable sales results. We are the only data driven staging business in the world and successfully win projects by being able to quote statistics from every home we've staged. Our unique StageFlow App and ADDRESS sales approach have set new standards in home staging operations and property presentation.

As pioneers in the home staging industry, we bring a wealth of knowledge and experience to the table. Our proven track record and numerous awards underscore our commitment to excellence. By joining our franchise, you tap into this rich reservoir of expertise, positioning yourself as a leader in your local market from the outset of your business journey.

Why become a Lemon and Lime franchisee?

1. Formal Agency Partnerships

We’ve forged formal partnerships at national level with estate agent brands giving us staging access, as the preferred partner, to 16% of the UK market. That’s over 160,000 homes just waiting for a Lemon and Lime call!

2. Established Business Success

We have built systems and processes unique in the staging world to enable you to begin earning quickly with a proven business framework. Our training will provide you with the knowledge you need to establish and scale a successful staging business including finance, inventory management and sales. No trial and error necessary and someone on the end of the phone for advice whenever you need it.

3. Award-Winning Excellence & Industry Recognition

We are recognised as the leading voice in the UK staging industry. Our commitment to innovation and quality has earned us numerous awards nationally and internationally, reinforcing our reputation and credibility. We are regularly featured in leading trade and consumer press. Elaine Penhaul, L&L Founder and best-selling author, is internationally regarded as a thought leader. She is a guest speaker at property and staging events and on podcasts worldwide.

4. Significant Marketing Investment

We invest over £100,000 yearly in our PR and marketing to maintain strong brand awareness. This continues to position us as the trusted name in the UK staging industry. Even as a franchisee you will be making sales calls with an already established reputation.

5. Proven Track Record: Data and Statistics

We’ve tracked every single property we’ve ever staged to create an unprecedented bank of data over the last 10 years. We can prove that, without question, L&L staged homes sell faster and for more money. Your access to L&L case studies evidencing return on investment will be your most powerful marketing tool from the outset of your business.

When you succeed, we succeed, and that’s why we’ve invested so much into building a brand that sets you up for lasting success.

Credibility

  • Our founder Elaine Penhaul is widely recognised as a thought leader in the staging industry and is regularly quoted in consumer and trade press.
  • We are the market leaders in staging for premium properties
  • Creator of Stageflow, the first worldwide app to evidence the return on investment of staging a property ahead of sale. Currently being used in the UK, US, Europe, Canada and South Africa
  • Executive business coach with 30+ years of experience in corporate, public sector and voluntary organisations
  • Over 10 years running a successful staging business
  • Elaine is the author of best-selling Amazon titles ‘Sell High, Sell Fast' and 'How to Sell your House' which further reinforces our authority and provides powerful marketing tools for franchisees
  • Regularly featured on podcasts, videos and at speaking events including PropertyMark events, international staging conferences and property industry webinars and podcasts.

Testimonials

See what our existing franchisees are saying...

Lemon and Lime Exeter

"Just three weeks into launching Lemon and Lime Interiors Exeter and it’s been a whirlwind!

I’m completing my first install this week, quoted for three more jobs, and have a healthy pipeline of exciting projects, all while taking part in fantastic training days in Derby with the brilliant Lemon and Lime team and my fellow franchisees.

The welcome from local agents has been incredible, and it’s so exciting to see the power of the Lemon and Lime brand in action.

Can’t wait to see what the next few months bring!”.

- Rhona Jarvis

Lemon and Lime Exeter

Lemon and Lime Cardiff

"I’m seeking a business opportunity to scale and grow. Lemon and Lime have an excellent reputation and I’d love to be part of the next stage of the journey taking the business truly nationwide.”

”It felt like a human connection from the start - I’ve been able to ask my questions and get answers right the way through.”

“The support is so much more than I was expecting, so much more than I have had previously, so much more than is on offer anywhere else”

”This is already the best life decision I have ever made!"

- Kate Jones

Lemon and Lime Cardiff

Lemon and Lime Canterbury

“Our initial research identified Lemon and Lime as a business we aspired to: an inspirational aesthetic, professional approach, industry leader and data driven. Being new to the industry, the opportunity to work with, learn from and contribute to the future success of Lemon and Lime was an exciting and timely proposition.

Being part of such a brilliant team has been a breath of fresh air. Working alongside focused, professional, industry-leading and inspirational colleagues at every turn doesn’t happen in every business. You’re setting a high standard and we’re thrilled to be on board.”

- Luke Harris & Rebecca Channon

Lemon and Lime Canterbury

95% of franchisees succeed whereas 60% of new businesses fail (BFA 2025)

Amazon Best Seller

Elaine's debut book, "Sell High, Sell Fast" soared to the top spot on Amazon's best Sellers list in 2020. Elaine has recently released "How to Sell Your House", a book packed with valuable advice for home sellers. These books are a great piece of marketing for your estate agents and clients.

Purchase a copy!

CONTACT US

You have questions.
We have answers.

Get in touch with us today.

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FAQs

We want you to know exactly what you’re signing up for before you apply.
This isn’t a course or a hobby — it’s a professional business partnership, and we only work with franchisees who share our values, our work ethic, and our long-term vision.


What does the Lemon and Lime franchise offer?

As a Lemon and Lime franchisee, you’ll receive comprehensive training, access to our proven home staging techniques, marketing support, and ongoing mentorship to build a successful business. We provide all the tools and strategies you need to thrive in the UK property market.

Do I need a background in property or interior design?

No. Many of our franchisees started with no formal experience in property, interior design, or staging.
What matters most is your personal interest, willingness to learn, and ability to follow a proven business model.
We provide in-depth training and ongoing support so you can gain the industry knowledge you need.

What qualities are you looking for in a franchisee?

We look for people who:

  • Share our values of professionalism, integrity, and exceptional customer care.
  • Are self-motivated, resilient, and commercially minded.
  • Can follow our systems while adding their own initiative.
  • Have the interpersonal skills to build strong relationships with estate agents, clients, and suppliers.

This is as much about who you are as it is about what you’ve done.

What do I get when I invest in a franchise?

Your investment includes:

  • Comprehensive induction and hands-on training in home staging and business operations.
  • Proven marketing strategies and professionally designed branding assets.
  • Step-by-step processes for quoting, project management, and delivery.
  • Access to our supplier network, software tools, and business templates.
  • Ongoing mentoring and operational support from an experienced team.

We’re upfront and practical — no fluff, no empty promises.

Is this just an online course?

No. This is a full business partnership.
We work alongside you, teaching you how to win clients, run projects profitably, and scale sustainably.

How much does it cost and what are the financial commitments?

We’ll share investment details during your application process.
You should be confident you can fund your set-up and first months of operations. Many franchisees adjust personal spending or delay other projects to make it possible.

Will you accept me if I have the money?

Not necessarily.
This is a two-way selection process. We only bring in franchisees who we believe will thrive — and you should be equally sure we’re the right fit for you.

How soon will I start making money?

It depends on your effort, local market, and how quickly you implement our strategies.
This is not a “get rich quick” scheme — it’s a long-term, sustainable business.

Do I have to focus only on vacant properties?

No. We train you to work across the entire market — including occupied homes, which make up most opportunities.

How much personal marketing will I have to do?

You’ll be expected to market actively, both online and face-to-face.
We’ll give you the tools, templates, and guidance to ensure your efforts are effective.

Will I get step-by-step instructions?

Yes. Our training covers every aspect of running your staging business — quoting, styling, photography, aftercare, and more — plus the data and insight to make smart decisions.

How much ongoing support will I receive?

You’ll have:

  • Direct access to our experienced team.
  • Regular check-ins and group calls.
  • A community of fellow franchisees.
  • On-demand resources and refresher training.

You’ll never be left to “figure it out” alone.

What if it doesn’t work out for me?

We will support you at every step — but success requires commitment, consistency, and resilience.
If you’re not ready to work hard or follow the system, this is not the right opportunity.

How long does the application process take?

It’s thorough, not rushed.
You’ll meet our team, see how we work, and clarify expectations before any decision is made.

How can I prepare before applying?

  • Research the home staging industry in your area.
  • Review your finances and personal support network.
  • Be ready to explain why you want to run a staging business and what success looks like for you.
  • Consider whether you’re prepared to follow a proven model and market yourself actively.

Will I have a specific territory to work in?

Yes, every Lemon and Lime franchisee is allocated an exclusive territory, ensuring there’s no overlap with other franchisees and that you have plenty of opportunities in your area.

If you’ve read these FAQs and feel genuinely excited — not just curious — we’d love to hear from you.

Contact kirsty@lemonandlimefranchising.co.uk for more information.